As Bloodstock rapidly descends upon us in just 13 small days, MetalMouth caught up with Oxford based hybrid death metallers, Aethara, for a bite sized pre festival interview:
How did you choose your bands name?
We wanted something as unique as possible so that if you Googled it, we were high up on the list, so we invented the word! We think it’s vital nowadays to make the use of all the benefits that come with having a good online presence, so having a ‘googleable’ name is key. We think it sounds pretty cool.
What’s the most difficult thing you encounter as an emerging band, and how have you overcome it?
Distinguishing yourself from everyone else. Metal is a small community, filled with an enormous amount of bands, so it’s really important to stand out. We’re overcoming it by working really hard on our USP’s – we have four singers which is pretty rare, and we think that’s pretty distinguishing. We also try to make our songs as musically and lyrically intelligent as possible – we push ourselves to step outside of just one genre so that there’s elements of death, tech, core etc in our songs.
How would you describe the Aethara‘s sound?
We’re not trying to re-invent the wheel, but we put a huge amount of thought into every second of our music. We try and combine elements from all of the music we love, whether that’s melodeath, metalcore, or thrash. I think the aim is to go for a sound which is “heavy and BIG”.
How did you get to be a part of the festival? (if through Metal to The Masses which area?)
Swindon Metal to the Masses – and can we say a big shout out to BJ for organising the whole thing! He’s a hero. The whole thing was a bit of a pipe dream, and we were blown away by the reactions we got from the Swindon scene.
What are the nerves like right now? Is this your biggest ever audience/first festival appearance?
Mixed. At the moment it’s mostly excitement, I think the nerves will really hit us all as we walk up to the stage for the first time. Ben’s played Download festival before, but for the rest of us this will be the biggest audience, stage, PA, all of it!
What bands are you most looking forward to seeing at Bloodstock?
It’s hard to not want to check out all the headline acts, Behemoth, Machine Head and Alice Cooper are all legends in the metal community. Saying that, if the Swindon standards are anything to go by, the New Blood stage looks like it will be epic the entire weekend.
Are there any other up and coming bands out there you would recommend keeping an eye on right now?
FuryBorn – a Bournemouth based band that we’re loving at the moment, and Crysis and Prospekt in Oxford.
Do you have any funny stories from your route to Bloodstock (or any previous times that you have been to the festival) that you would like to share with the MetalMouth readers?
Ted and Shawn have a little game they play where they tit slap each other (especially after a sweaty set). I think the biggest slap ever happened after the second round, Shawn’s moob was sore for days!
Are there any messages that you would like to pass on to your fans?
We know a few people who are going from the Oxford scene, but the opportunity to showcase our set to brand new Aethara listeners at the legendary Bloodstock means the world to us.
We can’t fucking wait to see you all there! (Oh, and Ben likes bondage and Shawn has a cock ring.)
AETHARA are playing the Bloodstock Festival on Sunday 12th on the New Blood Stage
For more information on Aethara check out: http://facebook.com/aethara